Product design
LUMEA
A full-scale redesign of Lumea’s digital pathology platform. A new design system, rebuilt viewer workflows, and fully re-architected application UI. The result: 200% increase in product consistency and a significant boost in diagnostic speed and user efficiency across all customer cohorts. I led the system from first principles: defining patterns, components, interaction models, and research-backed workflows that reshaped the entire product experience.
Lead Product Designer
Owned end-to-end product design strategy for a mission-critical clinical product. Defined system architecture, collaborated closely with engineering to ensure technical feasibility, and set scalable UX and UI standards that now anchor all future feature development.
Lead UX Researcher
Built and ran a continuous discovery program with pathologists and internal stakeholders. Translated domain expertise, diagnostic behaviors, and edge-case workflows into a product vision and validated designs — ensuring clinical accuracy, business alignment, and user trust.
Before / After
Completely redesigned web app from the ground up.
Entirely redesigned
component library
Finlayson-Fife
Led the UX/UI design of a new subscription-based iOS app from 0→1 on an accelerated timeline. The app launched with a 75% higher conversion rate than website users and became a core driver of the company’s digital presence.
0→1 iOS Application
Designed the full user experience including onboarding, course navigation, podcast listening, content library, and in-app community features. Balanced brand storytelling with usability to create a warm, intuitive learning environment.
Fats of life
A comprehensive redesign of an academic omega-3 research database used by physicians and medical scholars. After launch, the new experience resulted in a 30% increase in user retention and significantly improved researcher efficiency.
Research, but actually usable
Reimagined the information architecture and search flow so users could rapidly filter, surface, and save clinical data without the cognitive load of the previous system.
A new identity
Developed a refreshed brand system that aligned with their scientific mission—clean, authoritative, and accessible.
